Create PR plans and strategies
Improve the quality of company’s voice via different online and offline channels
Serve as a first contact person for all media queries
Write press releases, media announcements, speeches and other PR copy
Prepare presentations for media briefings and other meetings
Organize and oversee company events such as fairs, open day, seminars, conferences etc.
Provide effective crisis management solutions in the times of need
Suggest effective ways of peaceful resolving any internal or external disputes
Conduct research and analyze public opinion
Build and maintain targeted media lists, and nurture relationships with key reporters
Monitor and analyze effectiveness of PR campaigns and communicate insights to management
Collaborate with external stakeholders including public affairs offices, consumer organizations, and professional societies
Prepare or edit organizational publications for internal and external audiences, including employee newsletters and stockholders' reports.
Respond to requests for information from the media or designate another appropriate spokesperson or information source.
Establish and maintain cooperative relationships with representatives of community, consumer, employee, and public interest groups.
Plan and direct development and communication of informational programs to maintain favorable public and stockholder perceptions of an organization's accomplishments and agenda.
Confer with production and support personnel to produce or coordinate production of advertisements and promotions.
Arrange public appearances, lectures, contests, or exhibits for clients to increase product and service awareness and to promote goodwill.
Study the objectives, promotional policies and needs of organizations to develop public relations strategies that will influence public opinion or promote ideas, products and services.
Confer with other managers to identify trends and key group interests and concerns or to provide advice on business decisions.
Consult with advertising agencies or staff to arrange promotional campaigns in all types of media for products, organizations, or individuals.
Coach client representatives in effective communication with the public and with employees.
Prepare and deliver speeches to further public relations objectives.
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