Company Overview:
We are a dynamic and innovative company that specializes in marine surveying. We are seeking a skilled and passionate Brand Promoter with a strong understanding of both marine industry dynamics and cybersecurity principles. This role offers an exciting opportunity to showcase your expertise in these domains while contributing to the growth and recognition of our brand. Your creativity, interpersonal skills, and ability to connect with our target audience will be essential in conveying our brand message and values.
Responsibilities:
Develop a deep understanding of our services and solutions related to the marine industry and cybersecurity.
Craft compelling and informative content, including blog posts, social media updates, presentations, and other materials, to enhance brand visibility and engage the target audience.
Conduct market research to identify trends, competitive landscape, and customer preferences within the marine and cybersecurity industries.
Establish and maintain relationships with key stakeholders, industry influencers, and partners in both marine and cybersecurity fields.
Represent the company at industry events, conferences, and webinars to showcase our brand and thought leadership.
Monitor and analyse the effectiveness of branding campaigns, collecting data and insights to refine strategies and improve results.
Provide regular reports on branding activities, engagement metrics, and market insights to the marketing and management teams.
Bachelor’s degree in marketing, Communications, Business, or a related field (or equivalent practical experience).
Proven experience in brand promotion, marketing, or a related role, preferably in the marine a cybersecurity industry.
Excellent verbal and written communication skills.
Strong interpersonal skills with the ability to connect and build rapport with diverse audiences.
Creativity and innovative thinking to develop unique and impactful promotional campaigns.
Familiarity with social media platforms and digital marketing tactics.
Ability to work independently and collaboratively in a fast-paced environment.
A positive attitude, enthusiasm, and a genuine passion for the brand.
Willingness to travel and work flexible hours as needed.
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